Who cares about having a multi-touch interface, Safari web browser, enhanced voicemail features and widescreen iPod format when you can have Marioland and other NES ROMs running on your phone!
The phone is called the Gionee S20, the other cool thing about it is that it can hook up to your TV so you can play the games just like back in the day!
I have no idea if they’ll be available in the UK but I’m sure eBay will be a good source for them.
~Rick